Sunday, 12 September 2021 00:00

Positive impact of GoGoDiscover revealed and find out what is in store in 2022

Written by  Danielle Sparks
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Positive impact of GoGoDiscover revealed and find out what is in store in 2022

GoGoDiscover’s 21 T.rex sculptures have stomped off the streets after nine weeks of bringing colour, fun, discovery and beautiful art to Norwich this summer. Discover the impact that the trail had in numbers and when the T.rex will return with teeth…

GoGoDiscover has been delivered by local  charity, Break, in partnership with Wild in Art. Based on the number of trails maps printed, distributed and digitally downloaded from the Break website, the GoGoDiscover project team estimate a minimum of 300,000 visitors took on the trail this summer.

The free trail has raised thousands in fundraising for children’s charity Break, who provide lifelong support to children and young people in care, on the edge of care or leaving care. The charity has seen a big increase in visitors to their website, as well as increased engagement across all Break and GoGoDiscover social media channels.

Talented local and national artists decorated the 2 metre sculptures and nearly 50 volunteer trail rangers gave up their time to help support Break and look after the T.rex.

Artist Sophie Li-Rocchi is Head of Art at Gresham Prep school and this year designed and decorated two T.rex - Dino Hunter and SNAP!, and said: “It has been wonderful to be involved as an artist on the GoGoDiscover trail. I had loads of fun painting SNAP! and Dino Hunter in lockdown, and it has been an absolute pleasure to see them on the streets of Norwich this summer. Every time I have walked past them, it has been brilliant to see so many people with trail maps and completing the trail, with lots of selfies being taken on the way! It has obviously been a great success for Break and has certainly provided people with an excellent excuse to explore the streets of Norwich, my favourite city, engage with art, and, of course, meet some pretty friendly dinosaurs along the way! The trails not only provide some great family friendly fun, but also provide artists with a brilliant source of inspiration, with fantastic opportunities to create and exhibit, whilst supporting a brilliant cause. I can't wait to see them out again next year!”

21 businesses from across the region sponsored the T.rex sculptures.

Chantry Place is a presenting partner of GoGoDiscover and had three T.rex at the Centre this summer, including one it sponsored. Paul McCarthy, general manager at Chantry Place, said: “GoGoDiscover has been incredibly positive for Norwich this summer with many locals and tourists visiting the T.rex across the city and in the Centre. We’ve really enjoyed having them and seeing all the positive reactions and smiles they have had from all ages – and they have certainly brought lots of colour and fun to Norwich. We love supporting Break’s fundraising charity trails and we can’t wait to see the T.rex sculptures back next year in even larger numbers and the new Steppe Mammoths across the county. It is a great way for people to explore all the gems we have right here on our doorstep, support tourism and the local economy, and, most importantly, raise funds for this wonderful charity.”  

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And, the GoGoDiscover dinosaurs won’t fade into extinction. They will return this October Half Term for one week only for a special ‘Farewell for Now’ event at Norwich Cathedral, which coincides with Dippy the Diplodocus’s last week in Norwich.

Then in the Summer of 2022, the dinosaur sculptures will return with even more T.rex in the city, while Steppe Mammoth sculptures will take over Norfolk and link to the discovery and exploration of Norfolk’s deep history coast. 

A GoGoDiscover 2022 Learning & Community Programme, in partnership with Dipple & Conway Opticians, is also taking place and the smaller T.rex sculptures, named Breakasaurus, will join the larger sculptures on the GoGoDiscover trail in Summer 2022.

Peter Marron, GoGoDiscover project manager for Break, comments: “This trail could not have come at a better time to help boost the city and its wonderful retailers and tourism, and we have had many businesses telling us that the dinos have brought them extra footfall and trade. It also has been wonderful for families to come together and all ages have enjoyed seeing these beautiful pieces of art – everyone seems to love the T.rex. We are so excited to bring an even bigger trail to Norwich and Norfolk in 2022, raise more vital funds for Break and work with some new sponsors and artists. The schools project is an integral part of the success of our trails and we can’t wait to see all the creative talent and ideas from all those involved.”

Many of the T.rex and Steppe Mammoth sculptures will be auctioned off at the end of next year to raise much needed funds for Break.

For more information about Break visit break-charity.org

Text TREX to 70085 to donate £3. Texts cost £3, plus one standard rate message. #GoGoDiscover

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Last modified on Sunday, 12 September 2021 20:15

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  • Meet some of the volunteer trail rangers for GoGoDiscover

    After a callout for volunteers to help look after and maintain its 21 large T.rex sculptures in Norwich for GoGoDiscover 2021, Break has recruited a team of 40 trail rangers to enjoy behind-the-scenes access to the event, assist with the cleaning and presentation of the sculptures, develop new skills and help with fundraising efforts. Meet some of the trail rangers giving up their time to support the charity this summer so that Break can continue to provide lifelong support to children and young people in care, on the edge of care or leaving care…

    Sandra Boston and her daughter Anne, who live in Swanton Morley, both wanted to get involved in looking after the prehistoric visitors, as Sandra comments: “It is great fun to volunteer, is a way of giving back and allows you to meet some lovely people. Looking after the dinosaurs, talking to the public and seeing the excitement in children's eyes when they see them is just so rewarding. As trail rangers, we make sure the sculptures are clean and in good condition, and you do find yourself getting almost attached to them – I even find myself talking to them at times! Break does a great job of supporting and working with vulnerable young people. I work with students with additional needs and see how the support they need is not just in education, but at home and in the community, which Break provides vital support with.”

    Both Sandra and Anne also got involved in the GoGoHares trail, as Anne says: “I started volunteering alongside my mum for Break’s GoGoHares and also help with other Break events too. This year we have been given four T.rex to keep an eye on and it really makes you respect and appreciate the art and artists, and their amazing craftmanship, because we get a really close look at the sculptures! We clean them and make sure they are in a good condition – it feels like checking in on a friend whenever we visit them! I like supporting Break and these trails are a great way to get communities out to visit these works of art, support artists and raise vital funds for Break, supporting young people in less privileged places in life than me.”

     

  • Meet some of the Artists behind Break's GoGoDiscover 2021 Trail

    With thousands of people already coming up close to Break’s GoGoDiscover 21 T.rex, which are brightening up Norwich’s streets this summer and helping Break raise funds so that it continue to provide lifelong support to children and young people in care, on the edge of care or leaving care, meet some of the artists who designed and decorated some of the colossal sculptures.

    Aylsham-based artist, Mik Richardson, designed Afternoon Tea-Rex, sponsored by and located at Chantry Place. This is the fourth time Mik has worked on a Break sculpture trail, with his previous pieces raising over £68,000 for the East Anglian children’s charity. Although Mik has painted over 100 sculptures for over 30 trails across the UK, including a special commission for Blue Peter and a piece brought by Ed Sheeran, Afternoon Tea-Rex is the biggest sculpture he has worked on – at 2 metres tall. Taking roughly 10 days to decorate, Mik used acrylic and emulsion paints to bring the tea-riffic T. Rex to life, and added a real tea tray and cake stand. “Rex is a waiter, but with his tiny little arms, he has to balance items on his head and back”, said Mik, “so don’t even consider asking him to pick up that dropped spoon from the floor.” Mik wasn’t always an artist, in fact he spent 27 years as an avionics engineer in the RAF. 

  • Everything you need to know about GoGoDiscover 2021

    Get ready to GoGo - 21 T.rex have now stomped into the city for Break’s GoGoDiscover T.rex trail. Here is everything you need to know…

    GoGoDiscover 2021 takes place for nine weeks from Monday 12th July until Saturday 11th September  with 21 colourful T.rex in Norwich.

    While the trail is free, East Anglian children’s charity Break, who deliver the trail in partnership with Wild in Art, hope to raise vital funds so that it can continue to provide lifelong support to children and young people in care, on the edge of care or leaving care. People can donate online here  or text TREX to 70085 to donate £3. Texts cost £3, plus one standard rate message.

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    The T.rex are located in Norwich Cathedral, Chantry Place, Riverside, The Forum, Castle Quarter and Jarrold. They can also be found on All Saints Green, Davey Place, Fye Bridge, Orford Hill, St Georges Street, London Street and Junkyard Market.

     

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    Measuring approximately 2 metres tall and weighing around 85kg, each T.rex sculpture is individually made from toughened fibreglass. The sculptures are all sponsored by businesses from across the region and have been decorated by talented artists to create unique designs. The T.rex aren’t all just painted – some have had additional decorations, embellishments and even a few usual props added to really bring the sculpture themes to life.

  • Could you be a T.rex Trail Ranger? Break issues callout to mark Volunteers’ Week

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    There are a handful of exciting volunteer positions available and you don’t even need to be a dinosaur expert to apply! The T.rex Rangers will each be needed a few times throughout the summer as part of Break’s colourful GoGoDiscover trail to help maintain the sculptures, promote the trail and ensure it is a success, as well as support Break’s fundraising efforts.

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